Almaty SuperSki jәne qyzmet kórsetu ekonomikasy
Iri tau kurortynyng damuy tek tau shanghysy trassalaryna ghana emes, olardan tys qyzmet týrlerine de súranys qalyptastyrady.
Turistik aghynnyng artuymen birge ornalastyru oryndaryna, qoghamdyq tamaqtanugha, kólikke, jabdyqtardy jalgha alugha, núsqaushylar qyzmetine jәne basqa da servisterge qajettilik ósedi. Sondyqtan Almaty SuperSki jobasy jana turistik nysan ghana emes, Almaty tau klasterindegi kәsipkerlik belsendilikti keneytuge mýmkindik beretin alangha ainaluy mýmkin.
Bolashaq kurort aumaghynda tәuligine 10 mynnan astam shanghyshyny qabylday alatyn shamamen 60 shaqyrym tau shanghysy trassasyn salu josparlanyp otyr. Onyng shamamen 70%-y balalar men janadan ýirenushilerge arnalghan.
Múnday qúrylym jobanyng әleuetti auditoriyasyn keneytedi. Kurort tek tәjiriybeli sportshylargha ghana emes, otbasylargha, oqushylargha jәne tau shanghysyn alghash ret mengerip jýrgen adamdargha da baghyttalghan. Biznes ýshin búl kelushilerding әrtýrli sanattary esebinen tútynushylyq súranystyng kenenin bildiredi.
Eng aiqyn baghyttardyng biri turistik servispen baylanysty. Kelushiler sanynyng ósui qonaqýiler men basqa da ornalastyru oryndaryna, kafe men meyramhanalargha, transferge, ekskursiyalyq jәne qosymsha qyzmetterge súranysty arttyrady. Turist klaster aumaghynda neghúrlym úzaq uaqyt ótkizse, ol paydalanatyn qyzmetterding auqymy da soghúrlym keneyedi.
Jeke baghyttyng biri – sporttyq jabdyqtardy jalgha beru jәne olargha qyzmet kórsetu. Janadan ýirenushilerge arnalghan trassalardyng ýlesi joghary bolghandyqtan, jeke jabdyghy joq kelushiler sany da kóp boluy mýmkin. Búl shanghy men snoubordty, ekipirovkany jalgha beru, servistik qyzmet kórsetu jәne tau sportyna qatysty basqa da qyzmetterge súranys qalyptastyrady.
Sonymen qatar kәsiby sýiemeldeuding manyzy artady. Balalar men janadan ýirenushiler ýshin tau shanghysyn qauipsiz mengeruge kómektesetin núsqaushylar men jattyqtyrushylardyng qyzmeti erekshe súranysqa ie bolady. Perspektivada kurorttyng damuy sporttyq oqytu jәne belsendi demalys salasynda júmys isteytin mamandar ýshin qyzmetter naryghyn keneyte alady.
Joba kólik biznesi ýshin de qosymsha súranys qalyptastyruy mýmkin. Tәuligine 10 mynnan astam adamdy qabylday alatyn kurort kelushilerdi jetkizuding túraqty jýiesin, transferlik qyzmetterdi jәne turisterding qozghalysyn úiymdastyrudy qajet etedi.
Sonymen birge jobanyng ekonomikalyq әleueti tek qys mezgilimen shektelmeydi.
Almaty tau klasterin damytu jyl boyy júmys isteytin modelige negizdeledi. Qysta negizgi súranysty tau shanghysy sporty qalyptastyrsa, jazda treking, jayau baghyttar, velosiyped belsendiligi jәne taudaghy basqa da demalys týrleri algha shyghady. Kәsipkerler ýshin jyl boyghy turistik ónim biznesting bir ghana joghary mausymgha tәueldiligin azaytyp, infraqúrylymdy birkelki paydalanugha mýmkindik beredi.
Mausymdylyq turistik aumaqtar ekonomikasyna әser etetin negizgi faktorlardyng biri bolyp qala beredi. Kurort jylyna birneshe ay ghana júmys istese, biznes ýshin qyzmetkerlerdin, jabdyqtardyng jәne ýi-jaylardyng túraqty jýktemesin qamtamasyz etu qiyndaydy. Al jyl boyghy format qyzmet týrlerin keneytip, әr mausymda әrtýrli turistik aghynmen júmys isteuge mýmkindik beredi.
Jobanyng damuy shaghyn biznes ýshin de jana mýmkindikter ashady. Turistik ekojýiedegi qyzmetterding edәuir bóligin shaghyn kompaniyalar men jeke kәsipkerler kórsete alady – jabdyqtardy jalgha beru men qoghamdyq tamaqtanudan bastap turisterdi sýiemeldeu men mamandandyrylghan serviske deyin.
Nәtiyjesinde iri kurorttyng ainalasynda bir ghana nysan emes, tútas qyzmet kórsetu ekonomikasy qalyptasady. Zamanauy infraqúrylymdy damytu tabighy әleuetti kәsipkerlik belsendilikpen úshtastyryp, tau turizmi tónireginde qosylghan qúnnyng neghúrlym keng tizbegin qalyptastyrugha mýmkindik beredi.
Osylaysha, Almaty SuperSki jobasynyng ekonomikalyq әseri tek kurorttyng óz júmysymen shektelmeydi. Onyng damuy qonaqýy jәne meyramhana biznesi, kólik, jabdyqtardy jalgha beru, sporttyq qyzmetter jәne turistik servisting basqa da baghyttary ýshin naryqty keneyte alady.
Abai.kz